Educate People

"Choose a job you love, and you will never have to work a day in your life." - Confucius

The thing I love the most about this career is the fact that it is ever changing!  I really like that I learn something new everyday.  Also, I know that this field requires continued education and a willingness to learn more as the internet and digital media are evolving quickly.  

As I learn more I realize more ways that I can help small businessesto succeed.  I see new opportunities and ways that businesses can connect and engage with their current clients and future prospects.  The other thing I recognize is how important it is to ensure that small businesses understand what it is that I am doing.  I met with a prospective client the other day and was telling her about my ideas, to expand their social media outreach and she was so appreciative that I used words that she could understand.  Too often we think people understand the internet and social media just because they use it for their personal needs, but we forget that businesses have a completely different purpose.  Businesses need to engage with people in a different way on social media, and my vision is to educate and communicate with current and prospective clients.  The focus shouldn't be to get the most likes (yes that is very important) the focus should be to help people understand your mission and to connect to them on a personal level.

Website designer talking to client

So, this week I want to continue to remind small businesses (and large) that they should connect with people by educating them about what you do and what you offer.  Please don't create posts that are focused on getting the most likes, create posts that allow you to make connections with other people.  People don't know unless you tell them, so keep using social media to educate and engage with people, when you do this you will notice an increase in your social media impact.  
I hope that I can help you create a site, redesign a site, connect on social media, and also develop a brand or logo.  Whatever it is that you need I am willing to help.

Thanks for visiting my site!

SJ